Story image

In pursuit of productivity: Top technologies SMBs are adopting

26 Jun 2017

Article by David Piggott, Jabra ANZ managing director

With the impact of technology, workplace culture has shifted – the workday is no longer 9 to 5, and working from one location is a thing of the past.

Technology has also shifted expectations.

Customers expect to engage with businesses in real time and through multiple channels; employees also have new ways of working in where and how they get work done.

For small businesses, where real-time conversation, customer engagement, and collaboration are critical, technology is proving to be more accessible and cost-effective than before, driving greater flexibility and scalability, as well as improved efficiency and profitability.

So which technologies are SMBs embracing to drive transformation and harness the four primary work modes – the 4 Cs –Concentration, Conversation, Collaboration and Communication?

Cloud

Cloud technology is reshaping the small business landscape.

While once the domain of enterprise, the breadth of current cloud platforms and services allow ease of adoption and integration for SMBs, as well as being adaptable to small business needs.

Delivering cost efficiencies, and reducing the cost and complexity of IT investments, the cloud is also enabling powerful collaboration for SMBs who can now manage daily operations, optimise customer service, keep team members on track and mobilise workers throughout the day, from anywhere.

Mobile technologies

For today’s workforce, mobile technologies - smartphone, tablet or laptop - are the tools that enable productivity and collaboration on the go.

Delivering accessibility from more locations and access to more applications, these technologies allow SMBs to achieve greater worker mobility.

With conversation also a critical component for SMBs, the demand for Bluetooth headsets is growing, supporting the need to field calls and work while on the go.

Video-conferencing

Whether expanding into new geographies or keeping connected to employees and suppliers around the country, video-conferencing is also being embraced by SMBs to communicate and collaborate.

Using it to their advantage, SMBs can bridge the gap and maintain relationships without the need to incur additional time and travel expenses.

Headsets

Irrespective of where you work from, whether it be a small office or the local café, a loss in productivity due to disturbances can have a big impact on a small business.

We’re seeing a growing trend in the requirement for noise-cancelling technology and stereo headsets, to allow for improved concentration to keep employees focused on the task at hand.

Given the shifting work environment, SMBs that recognise and harness technology as a strategic component of their business are well positioned to connect with customers, drive profits and transform their operations and do business better.

Article by David Piggott, Jabra ANZ managing director

Security flaw in Xiaomi electric scooters could have deadly consequences
An attacker could target a rider, and then cause the scooter to suddenly brake or accelerate.
Four ways the technology landscape will change in 2019
Until now, organisations have only spoken about innovative technologies somewhat theoretically. This has left people without a solid understanding of how they will ultimately manifest in our work and personal lives.
IDC: Top 10 trends for NZ’s digital transformation
The CDO title is declining, 40% of us will be working with bots, the Net Promoter Score will be key to success, and more.
Kiwi partner named in HubSpot’s global top five
Hype & Dexter is an Auckland-based agency that specialises in providing organisations with marketing automation solutions.
Moustache Republic expands Aussie presence with new exec
The Kiwi digital commerce partner has appointed a Sydney-based director to oversee the expansion of the company’s Australian footprint.
Epson’s new EcoTank range with two years printing per tank
With 11 new EcoTank printers that give an average user two years of printing and cost just $17.99/colour to refill, Epson is ready to change the game.
Te reo Māori goes global via language app called Drops
If you’re keen to learn a few words of Māori – or as much as 90% of the language, you may want to check out an Android and iOS app called Drops.
Reckon Group announces a steady profit in 2018
Reckon continued its investment in growth throughout the year with a development spend of $14.3 million.