All stories - Page 373

Marketing a product that customers don’t particular want or like can be a real slog. But when the inverse is true, marketing becomes a pleasure.

Apple will bring developers from around the world to San Francisco for its Worldwide Developers Conference in June.

Online voting trials for local body elections have been cancelled, disappointing councils who see it as a lost opportunity.

BroadSign's Mobile offering is being used by Xprnc Media to engage with consumers, providing product information, coupons and discounts.

Xero's new Signals tool offers Kiwi SMBs a vital data-driven health check, revealing industry trends, financial benchmarks, and growth opportunities.

Online voting trial for local body elections in New Zealand scrapped due to concerns over security and vote integrity.

The ability to work in the grey areas of regulations is key to the success of organizations in a digital world, according to a colleague.

MYOB and ANZ bank arm Kiwi start-ups with essential financial tools for a robust launch, promising stronger foundations for new businesses.

A new 55-inch display in NEC Display Solutions of America's high brightness portfolio gives companies new digital signage options, NEC Display says.

Australia leads in digital marketing, with agencies investing in software and hardware, and outsourcing work. Challenges remain, however.

Use of social media to build customer loyalty is a common strategy for major corporations today. However, it is a strategy that can quickly backfire.

According to MYOB, this is the first e-GST service for New Zealanders, and is the result of working with the IRD for several months.

A team from Startup Weekend Dunedin has created a game to make household chores fun and rewarding for kids and parents.

Leyard has won the race to provide NBC Olympics with the video walls for its Olympics set within the International Broadcast Center in Rio in August.

Singapore’s Changi Airport will be getting more digital media and large format digital signage after JCDecaux signed an expanded concession.

The NBA Minnesota Timberwolves are aiming for a new standard of in-arena viewing with a 4300 square foot centerhung display.

The majority of employees choose Apple’s Mac and iPhone to do their work, thanks to greater ease of use and familiarity, according to a new survey.

Auckland's Waitematā board seeds tech growth, investing £12,000 to kickstart a local innovation hub in Uptown/Newton.

In most cases, a business can’t meet the needs of their customers, partners or even their own objectives when their network goes down.

Adyen launches RevenueAccelerate, an automated tool to increase credit card approval rates, aiming to turn failed transactions into revenue.

In the wake of several reported dog attacks this week, Auckland Council is this week rolling out a ‘dog safety’ app designed to keep children safe.

I never used to see the need to use a drone, but a week of testing the DJI Phantom 4 Drone has completely and utterly changed my mind.

Verizon Wireless premium retailer Diamond Wireless has called up digital signage to improve customer experiences and increase sales.

Humagrams and 3D digital holography is a growth market as retailers and others seek to provide unique user experiences.