eCommerceNews New Zealand - Technology news for digital commerce decision-makers
Story image
Business Start-Up Tips
Tue, 24th Jul 2012
FYI, this story is more than a year old

You shouldn’t turn you back on something just because it’s scary though - and that’s especially true when starting out as an entrepreneur.

While there are no guarantees when it comes to starting your business, there are a few things you can do to help things along:

Plan - Some things can be done by the seat of your pants. Not many, but some. Business is not one of them. Planning doesn't have to be terrifying, it doesn’t even have to be too involved - a one page business plan can be as effective as one hundred pages if done correctly - but it does need to be done.

Take a few risks – A few calculated risks. There is a world of difference between being on the safe side because it is safer, and not advancing out of fear. The former keeps your bank manager and accountant happy; the latter stops you growing. Business is, almost by definition, a risk anyway - so why not use some of that risk to your advantage?

Believe in your business - If you don’t believe in it, why should anyone else? Just because the first possible client doesn't buy your product or sign up for your services, don’t give up. It may take nine knack backs before you get a sale - but if you give up before that tenth call, you’ll never know. It’s not uncommon for Start Ups to find the first months challenging; on occasion they even have to regroup and rethink their strategy, their plans, even their products and services. Don’t let that put you off. Hang in there.

Starting a business is both exciting and challenging, in particular in this day and age. Rather than being put off by the challenge, embrace it. Make sure you subscribe to sites like TechDay to keep you up to date on what is new and what to be watching while listening to your networks to find out what is trending.

Remember, a little planning, faith and perseverance can take you a long way.