Story image

Dropbox to launch new proxy server in ANZ region

07 Jun 17

File sharing and collaboration platform Dropbox is boosting investment in the ANZ region, announcing that it is deploying a 'Point-of-Presence' ('PoP') in Sydney, Australia.

The PoP will act as a proxy server in the region and will further enhance the leading-edge performance of Dropbox as well as complement existing built-in technologies like LAN Sync and Delta Sync to further boost upload and download speeds.

The proxy will be available to all users and will be seamlessly deployed within the next two months.

The investment comes off the back of unprecedented growth across the ANZ region, with 44% of the ASX 200 having a Dropbox Business account (up from 34% last year), and 99% of ASX200 companies having a Dropbox footprint of some kind.

New figures also reveal that Australian and New Zealand businesses lead the world when it comes to file collaboration.

Adoption of Dropbox’s collaborative workspace, Paper, is amongst the highest in ANZ than anywhere in the world.

Furthermore, international file sharing has doubled in three years with 40.8% of local businesses now sharing files globally via Dropbox (compared to 21.1% in 2014).

Commenting on the growth, Dropbox APAC solutions architecture head Daniel Iversen says the shift reflects the importance of collaboration in this part of the world: “In a small and isolated market like ANZ, global collaboration is becoming the secret sauce in driving innovation and competitive differentiation.

“Our data shows that Dropbox is being used by ANZ companies to increase their innovation capacity.”

“More businesses are seeking better ways to break down silos and get teams working better together,” Iversen says.

“Workplace communication and collaboration is still extremely fragmented, with people on average using four to five communication channels a day.

“This represents a huge opportunity to make collaboration simple and effective through a single platform,” he says.

Companies of all sizes and across different industries are realising the importance of collaboration.

New customers like Built, Toyota, Kogan, and Airtasker have all started to use Dropbox to enhance workplace collaboration.

52mil users affected by Google+’s second data breach
Google+ APIs will be shut down within the next 90 days, and the consumer platform will be disabled in April 2019 instead of August 2019 as originally planned.
GirlBoss wins 2018 YES Emerging Alumni of the Year Award
The people have spoken – GirlBoss CEO and founder Alexia Hilbertidou has been crowned this year’s Young Enterprise Scheme (YES) Emerging Alumni of the Year.
SingleSource scores R&D grant to explore digital identity over blockchain
Callaghan Innovation has awarded a $318,000 R&D grant to Auckland-based firm SingleSource, a company that applies risk scoring to digital identity.
IDC: Standalone VR headset shipments grow 428.6% in 3Q18
The VR headset market returned to growth in 3Q18 after four consecutive quarters of decline and now makes up 97% of the combined market.
Spark Lab launches free cybersecurity tool for SMBs
Spark Lab has launched a new tool that it hopes will help New Zealand’s small businesses understand their cybersecurity risks.
Preparing for the future of work – growing big ideas from small spaces
We’ve all seen it: our offices are changing from the traditional four walls - to no walls. A need to reduce real estate costs is a key driver, as is enabling a more diverse and agile workforce.
Bluetooth-enabled traps could spell the end for NZ's pests
A Wellington conservation tech company has come up with a way of using Bluetooth to help capture pests like rats and stoats.
CERT NZ highlights rise of unauthorised access incidents
“In one case, the attacker gained access and tracked the business’s emails for at least six months. They gathered extensive knowledge of the business’s billing cycles."