Story image

Fourth iDEAStarter launches to turn fresh ideas into businesses

17 May 18

Young Aucklanders are again being challenged to develop a smart business concept by entering the iDEAStarter competition.

The competition, delivered by Auckland Tourism, Events and Economic Development (ATEED), is now into its fourth year and encourages young people to turn their energy and ideas into action and create a product or service.

Entries to iDEAStarter are now open to all Aucklanders aged between 15 – 24 years.

They can enter on the Ideastarter website as a team or as an individual and win a start-up package of $10,000.

Entrants can access a range of free online resources to help with their idea.

Entries close on 11 June, and the winners will be named in two age categories (15-18 years and 18-24 years).

To help entrants refine their idea, free iDEAGenerator workshops are being held across Auckland from Monday, May 28 until Friday, June 1.

Entrants can sign up on Eventbrite.

ATEED general manager economic development Pam Ford says iDEAStarter is designed to foster young entrepreneurial talent and help them into career pathways.

“These creative and talented young people represent the next generation of business innovation. iDEAStarter challenges these young people to dream, create and do.’’

One of last year’s winners, Annabelle Ryan, has turned her idea into an online business.

Ryan won the 15-18 years category with Polynesian Art Workshop – a social enterprise which aims to sustain Pasifika culture and traditions through performing arts, dance and visual arts for 5 to 14-year-olds.

Ryan says, “Our project has evolved from being a small business prospect to an export opportunity. We refined the product, our processes and the idea itself.”

The online cultural platform, called Kokiti, enables the younger generations to learn more about their Pacific heritage and culture.

“Winning iDEAStarter definitely gave us credibility, and opened up doors to build our networks,’’ says Ryan.

“Entrants should take every opportunity the competition provides. There are a lot of experts available and there are added bonuses such as the Xero package - so really use them effectively.’’

Ryan’s three-year goal is to develop the online cultural platform and be based in schools and child services providers all over Auckland.

“Eventually, we want to be across New Zealand and in other countries that have a high Pacific population.”

The $10,000 Business Start-Up packages for the winners include:

  • Nine-week entrepreneur programme with Co.Starters@AUT
  • $1,000 Scholarship from Massey University
  • Accounting mentoring from Chartered Accountants
  • Accounting software from Xero
  • A technology package
  • Office space and membership at GridAKL offices
Four major business risks you should watch out for
"It’s essential for businesses to monitor human behaviour, and apply and enforce policies consistently. The alternative is to lose large amounts of unrecoverable money as a result of people’s actions."
Government still stuck in the past? Not on GovTech's watch
What exactly is GovTech and what’s been happening in our capital city?
Workday – who are they and what do they do?
We quickly summarise everything you need to know about the up and coming business software leader.
Xero weighs in on Fraud Awareness Week
Unfortunately the Xero Security team is all too aware of fraud. We see it affecting our customers and community as an almost daily event.  
"Is this for real?" The reality of fraud against New Zealanders
Is this for real? More often than not these days it can be hard to tell, and it’s okay to be a bit suspicious, especially when it comes to fraud.
Hands-on review: The iPhone Xs
The iPhone Xs is a win that brought numerous new and exciting features to the market.
MicroMaker3D's tiny 3D printing tech is 'game changing'
Imagine 3D printing things thinner and smaller than a human hair, and how they could be used in everything from sensors, electronics, wearables and meshes.
Three ways to improve mental health support in the workplace
“Instead of scrambling into action after a crisis, employers need to be more proactive in supporting employees."