The latest in entrepreneurial technology news for Kiwis
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Adobe brings analytics to paid search campaigns with new integrations
The company has launched 'Advertising Analytics for Paid Search' in an effort to provide more clarity to paid search campaigns.
Adobe introduces content intelligence to transform customer experience
Experience Manager’s new intelligent content capabilities will be available next month.
Gartner names Adobe leader in Digital Marketing Analytics for the third time
Of the 12 vendors evaluated, Adobe was among three named a leader for ability to execute and completeness of vision.
Adobe is transforming your in-car UX with analytics
New analytics, content delivery and advertising capabilities help advance connected car from voice to driverless and beyond.
Adobe brings new AI-powered voice analytics capabilities to its cloud platform
It aims to let brands to deliver more personalised customer experiences and create brand loyalty through voice-based interfaces.
Whitepaper: How to explain why IT security needs more budget
Do you want to convince your higher-ups that IT and security need more budget?
A step-by-step guide to starting the security discussion with your executives
Your organisation has “jewels” in your servers and critical endpoints: Data.
Infographic: Why an outdated unified comms solution hurts your business
Seventy-one percent of IT professionals say their organisations use multiple communication or collaboration solutions unnecessarily.
The features that should be front and centre when evaluating SIEMs
According to Frost & Sullivan, SIEM can either be an enabler or a retardant and there's a thin line between the two - here's the key attributes.
Review: Cut through the noise with AI-driven threat analytics
SANS has provided an independent review of a new AI analytics solution designed to rescue businesses 'drowning in data' from SIEM platforms.